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Key Points
It has become imperative to transform a company's sales-marketing strategies in the current business environment. Revenue Performance Management, or RPM, provides a set of strategies leading to such a...
View ArticleLeaving Trillions on the Table
I hope I have made at least one point abundantly clear in Part I of this book: In order to continue to prosper in today's radically altered buying environment, corporations need to make equally radical...
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